Kim Petras performing at LadyLand Pride 2026 in custom Neon Cowboys light-up LED sunglasses

Kim Petras Wears Custom Neon Cowboys at LadyLand Pride 2026

Kim Petras x Neon Cowboys. Pop superstar Kim Petras performed at LadyLand Festival during NYC Pride 2026 wearing custom Neon Cowboys light-up sunglasses — designed by us, styled by Eli Sheppard, and photographed by Rolling Stone. It’s exactly where our luxury light-up fashion belongs: on the world’s biggest stages, on the artists who light up a crowd.
Kim Petras performing at LadyLand Pride 2026 wearing custom Neon Cowboys light-up LED sunglasses
Kim Petras at LadyLand Festival, NYC Pride 2026, in custom Neon Cowboys light-up sunglasses. Photo: @KimPetras

There are moments that tell you a brand is doing something right. A trans pop icon, mid-performance, screaming into the mic at one of the most beloved Pride events in the country — in a pair of glowing sunglasses we built by hand — with Rolling Stone’s camera there to catch it. That’s one of them.

Custom light-up sunglasses, built for the stage

The sunglasses Kim wore were a custom Neon Cowboys design. Custom stagewear is part of what we do: when a performer needs a piece that reads from the back row and survives a full set under the lights, they come to us, because we engineer the lighting into the design instead of gluing it on. You can shop our ready-to-wear light-up party sunglasses and space cowgirl sunglasses, or reach out about custom pieces for performance.

Close-up of the custom Neon Cowboys light-up LED sunglasses Kim Petras wore at LadyLand Pride 2026
The custom LED frames up close, the lighting is engineered into the design, not glued on. Photo: @KimPetras
Kim Petras live at LadyLand Pride 2026 in custom Neon Cowboys light-up sunglasses. Video: @KimPetras

Made for Pride, made for performers

Neon Cowboys has always lived where nightlife, performance and self-expression meet. Dressing an artist like Kim Petras for a Pride stage isn’t a one-off — it’s the heart of who we make for. Explore our Pride & LGBTQIA+ light-up looks, and see the other artists and brands who’ve worn Neon Cowboys.

Still screaming. So are we.

Shop the Pride Collection →

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